I can’t tell you how many times I have stabbed, poked and skewered myself getting those stupid clamshell packaging open, and I’m sure you have too. Have no fear, Sony to the rescue.

Sony has heard the cry (or screams in some cases) of their customers and are listening. According to a recent blog on their site, they are working on new packaging that will be revealed soon.

They also released a humorous video that Sony produced internally that was shown at their last business conference. They claim the new packaging will not only be user friendly but also environmentally responsible too.

In the meantime, please recycle.