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Is Sega Getting Back Into the Console Arena?
Posted by Wade,

318 days ago Feb 8, 2009 01:50

On January 20th, 2009 Sega applied for a trademark, a logo to be exact. The description of the logo to be trademarked is  "Color is not claimed as a feature of the mark. The mark consists of a dark circular outer ring and a lighter circular inner ring. The circular space within the rings contains a dark crescent in one third of the space, sitting on top a lighter oval in the other two-thirds of the space. Three white curved lines intersect across the entire circular space within the rings. A small circle sits about two-thirds of the way down the curved line of the left side of the circular space. In the far left, a thinner white line runs from the inner ring to the oval."

That’s not all that interesting until ten days later Sega applies for two more trademarks, one called RINGWIDE and the other one called RINGEDGE. The Goods and Services were listed as, arcade game boards, namely prerecorded magnetic data carriers featuring arcade game programs; video game software; computer game programs, stand alone video game machines; arcade game machines with built-in screens. All three of the patents were labeled the same.

We do know that it is a hardware system with software probably going on a disc.

Is Sega considering getting back in the console market? I can’t say for sure, but after finding these three I went investigating and ran into something that triggers even more curiosity. I was checking to see if there were any patents filed to go along with the trademarks and found a patent (find Sega half way down) that was issued to Sega back on the 6th of January (#7473180). The patent is for a controller. If you look into the patent, it was originally filed for back in February 1998, (it looks like it was abandoned) and then refiled again in March 2002, which it was issued #7081051.

Both of the patents have the same description (abstract): An expansion unit 50, 60 or 70 is connected to a controller body 10 including an analog direction key 12, a digital direction key 14, command buttons 20a-20z, command levers 22l, 22r, etc. An expansion unit 50 including a photo emitting unit 52 is connected to thereby make the controller cordless. An expansion unit 60 including a photo detecting unit 65, whereby shooting games in which an enemy on a monitor screen can be shot can be played. An expansion unit 70 including a vibration unit 75 is connected, whereby a vibration is given to the controller body 10 to make a shooting game more realistic. New functions can be added to the conventional controller, and the new functions can be added freely without making no change to the controller body. (The graphic on the right was submitted with patent 708105 back in 2002)

The question remains, why would Sega need a wireless controller and expansion unit at this time? The best answer we can come up with is the possibility of a new console coming out, possibly a console and handheld? It does refer to arcade, which throws me a bit, as we all know here in the states, Arcade is all but over. I wish I had a more definitive answer, but we are on the case and stay with GDN as we look deeper into this.

What are your thoughts? Should Sega get back into the game? (No pun intended)

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Rating: 5.0, votes: 1
 
Comments
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  #1 Feb 8, 2009 06:41:28 318 days ago

SuperGuido
54 Comments

The wireless controller could be an add in for a game they’re going to publish on the Wii I suppose. Well It could be for any of the consoles really come to think of it. That sort of looks like a retro controller that one might use to play their old arcade games. The wired version could be their ’classic controller’ for the consoles and maybe it will come with the upcoming Ultimate Sega Genesis (Mega Drive) Collection or be sold separately.

I think the deal that Sega has with Nintendo might keep them from fully getting into console market...and that controller isn’t exactly pretty and with both d-pads on one side it has limited usability it today’s gaming market...

It really sounds like they’re making controllers for shooting games.


  #2 Feb 8, 2009 16:54:24 318 days ago

Jim Cook
53 Comments

Another bit of conjecture: ’Arcade hardware’ doesn’t necessarily mean it’s going to be used in arcade cabinets. If I remember right, the Gamecube could be considered arcade hardware since it had a related arcade counterpart in the Triforce board? That’s a stretch, but it’d probably hold up in matters of patent or law.

 

Likewise, the Dreamcast would probably also count as ’arcade hardware’due to its very close relation with Naomi arcade boards. If either example holds true, then you would have a decent claim for calling a console ’arcade hardware.’

 

Of course, I admit the above is mostly random guessing on my part. And I may have some of the exact details wrong on the console-to-arcade relations, but the basic idea should still be there. That said, I have no idea how in the world the controller in that image was supposed to be comfortable.


  #3 Feb 8, 2009 18:36:40 318 days ago

Wade
16 Comments

I was looking at comments on other sites that had linked to the story, and one person commented that they thought that this was the Saturn 3D controller, and that I was jumping too conclusions. http://images2.wikia.nocookie.net/egamia/images/thumb/4/4c/Saturn3Dcontroller.jpg/220px-Saturn3Dcontroller.jpg.

He is almost correct. If I am reading the schematic right, the upper left control is a pad, not a stick like the Sega 3D had. Also the original patent was given to the 3D in 2002, and a patent lasts 20 years, so why get a new patent. According to a local patent lawyer, that normally only happens if they were taking the same "product" and changing or improving it. I know it still doesn’t explain much more than we already know, but it will be interesting to see what happens.


  #4 Feb 8, 2009 19:42:20 318 days ago

SuperGuido
54 Comments

Who knows. Maybe it’s a new all-in-one disc-based that plays old 16-bit games and plugs into the television via the cable...I mean we have the technology to make that and it does sort of look disc shaped... ;)


 
 
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