Square Enix Ltd., the publisher of Square Enix interactive entertainment products in Europe and other PAL territories, today announces the forthcoming TAITO game My Pet Shop, will be available exclusively for the Nintendo DS system from 27th February 2009, across all PAL territories.

My Pet Shop is the first game from Square Enix to have its primary audiences rooted in the pre-teens market, and also the company’s first game to heavily target girl gamers.

In My Pet Shop, players will set off on the animal adventure of a lifetime as they work to help run the best pet shop that Green Town has ever seen. With over 40 different animals, players will be able to find and care for adorable and sometimes unusual pets including dogs, cats, pigs, pandas and bears – all set in a beautifully crafted colourful world.

While My Pet Shop is genres away from the likes of traditional Square Enix releases such as FINAL FANTASY and DRAGON QUEST, the game is beautifully crafted by some of the biggest names in Japanese development, and in addition to the popular care and nurture gameplay seen in other games of this genre, My Pet Shop will also offer the player a chance to engage in a captivating storyline.

About My Pet Shop

Story

Welcome to the beautiful world of Green Town and to your very own pet shop. Following your move from the metropolis of Gold City, you’re now getting settled in your new home in Green Town, as the kid of the newly opened pet shop.

Your adventure begins on your first day in the shop, helping your mum to find pets for the residents of the town, and caring for the animals you find. The more you care for and play with the pets, the more attached to you they become, and as you continue to help out in the shop, you’ll be rewarded with money allowing you to buy accessories to make your pets the cutest in the whole town! Teach them tricks, look after them well, and you’ll soon be on your way to winning the town’s cute pet photo contest.

The people of Green Town will welcome you with open arms as you work to create the best pet shop ever!

Features

• Embark on the pet shop adventure of a lifetime: Where the player will become an important part of the community as they help to manage their very own pet shop
• Meet the cutest characters in a town where everyone loves to live: the familiar character styles of the inhabitants of Green Town, and the vibrant environments, shops and homes, create a place to stay, play and interact for hours
• Collect and care for loads of loveable and unusual pets: My Pet Shop offers over 40 types of animals with over 120 different variations available to find and nurture
• Work hard and get rewarded: The more the player works in the shop and cares for their pets, the more money they’ll receive to buy some of the 100+ fashion accessories available for their pets
• Enter pet contests and win prizes: Players get to showcase their hard work – the tricks they’ve taught pets and the fashion accessories they’ve bought – by taking part in the town’s photo and fitness contests
• Share your pets with mates using the DS Wireless Connection