EA Mobile today announced the availability of Tetris POP, an exciting new addition to the world renowned mobile gaming franchise. Featuring 17 brand new variations of the famous Tetris gameplay formula, Tetris POP provides a new take on the Tetris experience with frantic challenges against the clock accompanied by brilliant colors, animated backgrounds and high-energy music tracks.

Every one of the 17 new gameplay variations poses its own intriguing and exciting challenges; players can trigger bombs in Detonator, create electrical connections in Circuit, turn up the heat in Furnace or alternatively, take it back to basics with Vanilla mode. All variations are frantic time-based challenges, so players must think fast to complete objectives and rack up the big points!

Tetris POP also features three brand new play modes. In POP mode, players encounter 22 levels of mayhem across eight unique ’worlds’. In POP Chrono mode, players select their desired play time and let the game tailor a play session to fit around the time available. In POP Mix mode, players can customise their gameplay by selecting their favourite variations from the play list available.

Tetris POP is the latest addition to the EA line-up of mobile Tetris titles which includes Tetris Blockout, Tetris Mania, the original Tetris, and the recently launched iPhone version. In March 2007, EA also launched a multiplayer version of Tetris which has recorded almost seven million multiplayer games to date.

Tetris POP is currently available for purchase in North America, Europe and Asia. For more information on carrier availability and pricing, please visit http://www.eamobile.com.