Gamers who register their PSPgo between October 1st and October 10th will get a free download of Gran Turismo PSP.

The announcement was made by SCEE president Andrew House during the Sony Gamescom press conference. House said it is the full game, and not a demo, and will be available to all European consumers.

The game is due for release on October 1st alongside the PSPgo.

The firm also announced a range of new colours for its PSP 3000, including Lilac, Pink and Green.

PSPgo will become available in stores on October 1, 2009, in North America, Europe/ PAL territories and Asian countries and regions at a recommended retail price (RRP) of $249, and on November 1, 2009, in Japan at a RRP of 26,800 yen (including tax). With both the existing PSP-3000 and new PSPgo, the company will further enhance the ultimate gaming and entertainment experiences on the go while providing consumers with the opportunity to choose the PSP system that’s right for them.

PSPgo is ideal for today’s on-the move consumers who prefer not to carry around disc-based content and are looking for on-demand entertainment. With the steady expansion of broadband network infrastructure, the number of users who download and enjoy digital entertainment content has been increasing remarkably. To address this growing trend, PSPgo replaces the UMD drive with 16GB of flash memory to store a variety of digital entertainment content, offering users unlimited possibilities of portable digital entertainment delivered through PlayStation Network. PSPgo, smaller and lighter than ever with a sophisticated design featuring an easy sliding display panel, is truly pocket-sized and can be taken everywhere. PSPgo will be available in Piano Black and Pearl White 2, two of the most popular colors since the launch of the PSP system in 2004. Along with PSP-3000, PSPgo will further enhance the unmatched portable gaming and entertainment experience by offering users more opportunity to enjoy their favorite entertainment content such as games, videos, music and photos anytime, anywhere.